MD´«Ã½Èë¿Ú

The American Marketing Association (AMA) at California State University, Long Beach proudly earned national recognition at the 2026 AMA International Collegiate Conference (ICC), held March 12–14 in Chicago, Illinois. A delegation of 23 students, accompanied by Department Chair and Faculty Advisor Dr. Yu Wang, represented the university on one of the largest stages for collegiate marketing students.

Two recent graduates from California State University, Long Beach’s Department of Marketing—Davis Abog and Safi Mahmood—have made university history by taking First Place in the prestigious Washington Media Scholars Foundation (WMSF) 2025 Media Scholars Case Competition. This marks the first time MD´«Ã½Èë¿Ú students have participated in this national competition—and they won it all. The final round of the 16th annual competition concluded with an awards luncheon held in Washington, D.C. on June 12,…

At the COB Hieu has taught at both the graduate and undergraduate levels, and has taken students on study abroad programs to South America, Europe and Asia.